What people actually think about products and services which you have supplied them with, can significantly enhance your business reputability. The only question is, how do you go about transforming a credible, unbiased recommendation of your services into a killer sales pitch?
For us the answer to that question is simple. A company testimonials video puts clients who might otherwise pass you by, face to face with someone saying, “hold on, have you actually heard what this company can do for you?”
A company testimonials video builds trust and helps overcome last minute skepticism. Even better, as well as giving visitors to your business website visual media which they can engage with, video content in itself helps boost your website’s organic ranking in search engine results pages.
Of course, testimonial videos are very different from in general promotional videos. In fact, one of the worst things which a business can do is outsource video testimonial work to actors. Your video testimonial can’t sound like just a dressed up sales pitch. Moreover, what most businesses find, is that when they extend invitations to genuine customers to appear in company testimonial videos, those customers inject a level of enthusiasm into the finished product which is simply can’t be replicated.
The true key, though, rests in the quality of production. In this case, if you’re based the Peterborough area and ready to take your business marketing strategy to the next level, contact Witty Fox Studio today by clicking here. We’ll happily discuss the best approach to creating your own testimonial videos with you and we always deliver high-quality video production as standard.